4-H Media Training: Building a Media List

A Media List is a list of target media contacts—including editors, reporters, photographers, anchors, etc.—organized according to geographic coverage areas and subject areas (beats), and including all relevant contact information (phone number, email address, etc.). A media list is an extremely important tool for promoting your program, message or event. Follow this quick and simple guide for building an effective media list that saves you time and increases your media success.

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